Zenful Business

Overview

Landing page and optimisation for a business coach's new book

The client works with a specific target audience (senior executives), and has built up a strong brand through her coaching business. The book needed to reflect her brand, and position the book accordingly.

The project was done in 2 stages: first, the copywriting. Second, optimising the page layout, based on Google Analytics data and installing Hotjar.

  • Copywriting
  • Conversion optimisation
  • Editing
  • UX
View landing page

Zenful business book cover